During the rise of the Internet, many search engines fought it out to be the best search outlet online. They used simple and noticeable branding. For instance "Ask Jeeves" was a popular competitor early on. With its advanced search abilities Google has definitely outlasted the likes of Yahoo and AOL. For these reasons, it’s of best interest to get acquainted with how Google searches work.
(Digital Garage, 2019)
When you develop your webpage or Google listing, be sure to add as much information and details into the SEO (search engine optimization) categories. This is how Google decides which websites and companies will be populated in numerical order on their lists. If someone is searching for something similar to your company and your SEO tags and information match perfectly, then you will populate in a Google search. Google knows that with accurate technology and updated information comes the knowledge that people will come back to their technology again and again. So much so that they have allowed their users to update Google listings as being closed or of able to change the actual work hours of a company. (Suggest Edits to a Place in Search Results - Computer - Google Search Help, n.d.) If you haven’t already, it’s time to update your SEO. Include as much relevant information as you can think of this information as tags or hashtags that seem relevant to your company. Get as specific as possible and add as much information as you can. If your site becomes readily available on Google, you will see an increased volume of traffic to your website. You may even receive new calls and inquiries about your business.
References
Digital Garage. (2019, January 14). Intro to search engine optimisation (SEO). YouTube. https://www.youtube.com/watch?v=stHBZGm_hMo
Suggest edits to a place in search results - Computer - Google Search Help. (n.d.). https://support.google.com/websearch/answer/9879130?hl=en
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